For Authors & Agents
"I'm an author or agent…" — your 6 questions, answered.
Publish360 is a platform your publisher runs, so your commercial questions sit with them — but these answers show what the platform records, what reporting looks like, and what a well-run direct channel should mean for you. Worth sharing with your publisher.
01 — Money & the Commercial Model
Whole category02 — Rights, Royalties & Author Contracts
Whole categoryYour contracts set the floor; the market may set expectations above it. Direct sales can produce different net receipts from retail sales, but the result depends on the checkout route, payment fees, tax, refunds, marketing costs, rights and commercial terms. Our guidance: decide a policy deliberately (standard rate, uplifted rate or uplift above a volume threshold), document it and lead with it in agent conversations. A direct channel with author buy-in markets itself; one that looks like margin hoarding invites contract friction. The platform's reporting supports whichever policy you set.
Lead with the three things agents actually care about: more money per copy (higher net receipts flow through to royalties — bring the per-unit arithmetic), better data (real reading and sales figures per title, visible on demand, instead of opaque retailer aggregates), and a publisher investing in the author's long-term audience (a reader relationship that follows the author's next book, instead of being re-rented from a retailer every launch). Be ready for two questions: the royalty-rate question (see 2.4 — have a policy) and the subscription-allocation question (see 1.7 — have a basis). Publishers who bring agents a one-page direct-channel policy before being asked report the conversation becomes an asset — it signals professionalism in a market where most publishers still can't answer.
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