Pricing
Start with one format and a focused audience. Add monetisation, automation, community and custom experiences as your direct-to-consumer strategy grows.
Every tier includes
01 Plans at a glance
Tiers are cumulative: Growth includes everything in Entry, and Custom includes everything in Growth plus its tailored extensions.
Entry
A focused route into direct reader relationships, with your own app, catalogue and first audience.
Capacity at a glance
For focused catalogues and publishers proving a direct-to-consumer channel.
Growth
Add formats, in-app monetisation and automated engagement as your reader community grows.
Capacity at a glance
For publishers ready to turn an app audience into a repeatable growth channel.
Custom
A tailored platform for multi-format catalogues, communities, events and custom experiences.
Capacity at a glance
For larger publishers, groups, associations and ambitious membership communities.
Entry-tier purchases take place on your website or elsewhere; the app itself carries no in-app monetisation option. Growth and Custom add in-app commercial models.
02 Full comparison
The core reading experience is included throughout. Higher tiers expand the ways you monetise, automate, integrate and bring readers together.
How each tier is configured, monetised and connected to your existing systems.
| Feature | Entry | Growth | Custom |
|---|---|---|---|
| Catalogue capacity (books) | 500 | 1,000 | Unlimited |
| Content formats | One format | Up to 2 formats | Any combination, plus custom multimedia |
| In-app monetisation | Purchases happen on your website or elsewhere | Choose subscriptions or à la carte | Growth, plus ticketing and integrated event commerce |
| Monthly active reader capacity | 5,000 | 10,000 | Custom |
| Custom pages | Customisable home page | Up to 50 custom pages | Custom |
| Push notifications | Included | Included | |
| Automated marketing automations | Included | Included | |
| Spotlights | Included | Included | |
| Analytics | Daily active users and product engagement | 10 reports | Full suite with API-level data access |
| Integrations | One Shopify or WordPress purchase-based SSO | Entry, plus API, Zapier, Microsoft Power Automate and CRM | Growth, plus custom integrations |
| E-reader platforms | iOS and Android | iOS and Android | iOS, Android and web-based e-reader |
A high-quality, accessible reading, listening and viewing experience on every tier.
| Feature | Entry | Growth | Custom |
|---|---|---|---|
| Notes, highlights and bookmarks | Included | Included | Included |
| Accessible text-to-speech | Included | Included | Included |
| Text size, font and display modes | Included | Included | Included |
| Search within a book | Included | Included | Included |
| Offline download | Included | Included | Included |
| Audio controls and Bluetooth | Included | Included | Included |
| Video, screencast, AirPlay and Chromecast | Included | Included | Included |
| CarPlay and Android Auto | Included |
Tools that turn a catalogue into an ongoing reader relationship.
| Feature | Entry | Growth | Custom |
|---|---|---|---|
| Podcasts | Free podcasts from RSS | Free and subscription access | |
| YouTube channel and blog articles | Included | Included | |
| Scheduled or calendar-release content | Included | Included | |
| Community, reading groups and learning cohorts | Included | ||
| AI catalogue search and Q&A assistant | Included |
03 Custom extensions
Custom can become a broader audience and commerce platform, bringing content, community, live experiences and service into one branded environment.
Shape a Custom planFull event management and conference scheduling
Live book-launch webinars with integrated commerce
Ticketing for live events
Job listings, event listings and customer-service help desk
User-generated contributions and feedback
Donor and gift options for nonprofit publishers
04 The self-funding test
Model how sales you already make can fund your platform: digital purchases moving direct, physical readers joining your app and the owned audience compounding over time.
Print, ebook and audio together — the whole list, every channel.
How much of that is digital (ebook or audio)?
1,500 digital and 3,500 physical units a month at this split.
Physical buyers scanning the QR code into your app
A QR code in every print run turns bookshop sales into 175 named, reachable app users a month — each one eligible for an ebook or audiobook offer.
Scanned readers buying an ebook or audiobook that year
These are digital sales you don't make today — print buyers who become ebook or audiobook customers because the app is already on their phone.
Digital sales shifted to your app in year one
Year-one rate. As the app becomes your default channel this share grows ~25% a year in the model.
Your funnel, each month
105
digital sales in your app
175
print buyers scanning in
280
new in-app users, ready to buy digital
Entry begins at £249/month; Growth and Custom plans are shaped around formats, audience and integrations.
Average digital price
Five years, side by side
Y1
Y2
Y3
Y4
Y5
Cumulative five-year position
— — —
Set your monthly volume above and the model fills in — these are your figures, not ours.
Selling under 1,000 books a month?
The calculator understates your case. Smaller lists compound faster in percentage terms, and print is the flywheel's fuel — every QR code in a physical book turns an anonymous bookshop sale into an owned reader relationship.
Illustrative model only. Every commercial assumption is adjustable, including platform fee, sales mix, conversion, subscriptions, royalties and payment processing. In a demo, we can run the model against your own figures.
Own your reader relationships, keep 85-100% of your margins, and stop paying to re-acquire your own fans.
